Charities must make better use of Gift Aid to maximise donation value
The recently introduced Gift Aid Small Donations Scheme allows pure cash donations without the requisite documentation to qualify for Gift Aid
Even the least philanthropically minded could not fail to have been moved to delve into their pockets for loose change over the last few weeks. Despite the stark contrast in the approach of the various appeals (the Poppy Appeal, collectors sporting teddy bear ears and spotted bandages, the gritty images showing the horrific reality of Typhoon Haiyan), the message from the fundraisers comes across loud and clear: 'We need your money to help others and we need it now.' But what is the best way to collect it?
To read the article in full go to Spear's blog
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